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August 2024

Business success and knowing your target audience go hand in hand

Three questions for business success – Part 1: Ideal Customer

Since businesses have existed, these questions have perplexed their owners. Before AI, the internet and even electricity. Who's my ideal customer? What makes my product or service attractive? How should I be pricing my product or service? Here is Part One, where we look at answering the first question. Read on!
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Chasing up payments in down economies can be challenging, but here are some tips to help your recover your cashflow.

Following up on invoice payment in a down economy

It can be challenging following up on payment of invoices when the economy has been down, but it is important to keep cash flowing into your business. As with all business dealings right now, there are tactics you can use to help.
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New bright-line rules for people buying and selling properties for profit.

House flippers beware

People who are buying and selling properties for profit are being warned they could get a tax bill, even if they hold the house for longer than two years - and even if they have lived in it themselves.
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